Following its reorientation, the anniversary edition of Switzerland’s largest financial fair proved a great success. FINANZ’18, which was the 20th staging of this event, attracted a total of 3’300 visitors from 31 January to 1 February 2018. Although this was a rather lower number of investors compared to the previous year, the attendees were precisely those targeted by the exhibitors. In a break with the established format, FINANZ’18 was aimed solely at asset managers, private bankers, family offices, pension funds and Real Estate experts for the first time. Private investors are now no longer admitted to the event. Furthermore, the financial fair set another new record with a total of more than 130 exhibitors present over the two days.