Apple: special edition with Red iPhone

Apple has unveiled a new special-edition red iPhone 7, with a philanthropic decision,  the Cupertino-based company added a red special edition to the lineup. The new red aluminum finish, which is available to order for both iPhone 7 and 7 Plus in-store and online on March 24, is a fundraising effort for the Global Fund. 

The additional colour option is part of Apple's Product Red campaign, a range of red products for which Apple makes a contribution from every purchase to the Global Fund for HIV and AIDS programmes. To date, Apple has generated over $130m through the project making it the organizations’s largest corporate donor, the company said.  

The special-edition iPhones will be available only in 128 GB and 256 GB storage options; there's no 32 GB version. They'll cost the same as the other iPhone 7 and 7 Plus models, with the red iPhone 7 starting at $749 and the red 7 Plus at $869. Customers will be able to buy them at the Apple Store, Apple's website, and other authorized retailers.

Last December, Apple celebrated its decade-long partnership with the Global Fund by donating proceeds from in-app purchases, exclusive downloads, and newly launched accessories to the nonprofit.