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Pokemon Go vs Netflix and Facebook: who will win the challenge

Pokemon Go is certainly the game of summer 2016 and the overall success has attracted the attention of social media experts to evaluate their effects, whereas so far as many as 100 million people in the world to have the download completes.
The Canadian magazine Global News has therefore commissioned Ipsos survey to understand the level of Pokemon Go pervasiveness leisure of his countrymen: the Nintendo app is competing directly with other pastimes such as Netflix or Facebook.

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Facebook Q2 results better than forecasts

Facebook closed the second quarter of 2016 with profits almost tripled from a year before surpassing estimates, thanks to advertising revenue, the market expected strong decline. The title, in the after market, has gained more than 6%, exceeding for the first time the $ 130 per share. Moreover, the number of users continues to rise.

About 1.71 billion people have used at least once a month, + 15% per year while in the first quarter were 1.65 billion. Those who have used each month the largest social network in the world through a mobile device were 1.57 billion (+ 20%) against 1.52 billion in the January-March period.

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Facebook: Brexit dominates the popular social network

Facebook is also involved in the referendum on Brexit, which will see the UK go to the polls next June 23 to decide whether to remain in the European Union. The popular social network has decided to side openly with an alert sent to citizens under 45 years, statistically mostly against Brexit, to register before the deadline of this evening to participate in the referendum of 23 June. Collecting approximately 100 thousand favorable responses from users who have immediately followed the advice.

In one day there were 155 thousand people: 52 thousand between 18 and 24 years, 68 thousand from 25 to 34 and 35 thousand from 35 to 44. It is more than three times what they had done in previous days: According to The Times, three fifths were convinced by Facebook.

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Facebook and Microsoft along with a submarine cable internet

Microsoft and Facebook Join Forces to cross the Atlantic Ocean. The cable, called "TIDE", will be able to guarantee a bandwidth equal to 160 terabits per second and will extend more than 6,600 kilometers on the bottom of the Atlantic Ocean.

The ultimate goal, of course, is to allow Facebook and Microsoft to be able to more easily manage the huge traffic that generate many of their servers. The services are increasingly moving to the cloud and this means that in the future the data request will be increasing. They serve, therefore, next-generation infrastructure that can provide more bandwidth to ensure quick and easy access around the world.

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Facebook: Quarterly above expectations

Facebook closed the first quarter with a profit of 77 cents per share, above expectations of analysts betting on 63 cent. Revenues totaled 5.38 billion dollars, above the 5.27 billion dollars expected by the market. The results above expectations push the titles in after hours trading, where do you gain more than 8%.

"We had a good start of the year," says the CEO of Facebook, Mark Zuckerberg, noting that the focus is not on "what Facebook is today, but on what can be and what needs to be for the community. " The social network has closed the first quarter with a net profit doubled to 1.51 billion dollars, compared with 512 million the same period last year. Revenues were up 52%, driven primarily by advertising on mobile devices. Revenues from mobile advertising have represented 82% of the first quarter advertising revenue. According to estimates of the company eMarketer, Facebook will win 12% of the global market from 186.81 billion dollars of digital advertising, an increase compared to 10.7% in 2015.

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Facebook studying

The Facebook staff is working to further widen the gap with competitors between the main Twitter and Instagram, but also to repel the onslaught of newcomers, Snapchat and Telegram.

The latest idea could allow members to be paid for what is published.

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