Iceland, the name, could be a problem. Like the movie Kramer vs Kramer, the country is hoping to get Iceland, the British frozen foods giant to relinquish their trademark on Iceland, the word, within the European Union.
Iceland’s ministry of foreign affairs told the PA that is considering action against the retailer, considering a cancellation action against its ownership of the Iceland trademark in the EU. A few years ago, filing such a lawsuit was first discussed, but the next steps will be decided at a meeting on September 28.
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